SoulCurate

Humanizing Digital Dating

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Overview

  • •SoulCurate is reimagining online dating by putting human wisdom back into matchmaking. Moving away from algorithmic matches, the platform empowers experienced matchmakers to create meaningful connections, resulting in a 45% higher success rate compared to traditional dating apps.

The Challenge

  • •Surface-level connections based primarily on photos
  • •Decision fatigue from endless options
  • •Low quality matches and poor success rates
  • •Burnout from the 'dating app treadmill'

The Solution

Core Features

  • •Curated matches by experienced matchmakers
  • •Rich profile system focusing on personality and values
  • •Structured communication framework to build genuine connections
  • •Feedback loop system to improve matchmaking quality

Technical Implementation

  • •React Native for cross-platform mobile experience
  • •AWS serverless architecture for scalability
  • •DynamoDB for flexible data modeling
  • •Firebase for real-time chat features
  • •CloudFront for global content delivery

UX Considerations

  • •Thoughtful onboarding process to understand user preferences
  • •Clean, intuitive interface prioritizing meaningful interactions
  • •Guided communication features to facilitate deeper connections
  • •Regular feedback collection to improve matchmaking

Impact & Results

  • •45% higher match-to-relationship conversion rate
  • •Significantly higher user satisfaction scores
  • •Growing community of dedicated matchmakers
  • •Positive feedback on the quality of connections